Jul 17, 2022
In Messages & Memories for Harry
Developers are a prime example of a good business where the hourly model works on a small and large scale. The client has shit that needs to be accomplished and pays accordingly. And for clients with big and bold goals, there is always more work to do. In addition, hourly work is easier to upsell than holders. Consider a marketing agency that manages retainer ads. They may find that clients who do content marketing have an opportunity. The agency has an in-house content marketer Kick-Ass team and is ready ... but of course, they don't just add new jobs to retainers without first increasing the contract size. Now everything is delayed due to ghost mannequin effect service the sales process, negotiations, and inevitable client pushbacks. "We're already paying you a lot! Can't you do that for $ 1,000 a month instead of $ 5,000 a month?" This is a very typical pushback that a retainer client may offer. I think it's easier to upsell every hour for the following reasons. Payroll clients are related to the time you work and "My normal rate is only 10 hours a month," the client already agrees with your rate, so the question looks very small. Those who should not use this model The biggest drawback here is summarized in unpredictable cash flow, as well as project-based work. This is a challenge for agencies looking to scale up and freelancers who need a credible income. learn more: 5 Things You Should Know Before Hiring a Content Marketing Agency How to Choose the Best Digital Marketing Agency for Your Business How to Get the Most ROI in a Content Marketing Internship Pro Tip: Hourly Model Hacking - My Way to Get All Three Best Last but not least, you can be creative by combining each aspect of these different models. In my business, I often set up projects that are defined as time packages, or holders of set time per month.